Erica Swallow

Make your nest with the Turnberg & Swallow Team.

What do Clients Say?

"I made the best decision I could have possibly made when I called Erica and asked her to be my agent while selling my historic home. I knew that pricing would need to be strategic and thoughtful, as my home was unique and in a market that tends to perform somewhat differently than the surrounding area. Her pricing analysis was spot on and I knew right away that I was working with someone who would approach this sale the way I needed. Her selling strategy was also spot on—when we listed, how she chose to show the house, pricing, etc. was all exactly right and the result was a smooth and satisfying sale. And when we did hit the inevitable bumps, she was cool-headed and proactive, and those bumps were therefore brief and minor. Erica manages to be genuinely thoughtful and empathetic while also being very savvy and strategic—a seller's dream. She is also genuinely passionate about historic homes, community, and real estate in general. I cannot recommend her highly enough."

Holly Mott - Springfield, MA (Seller)

"Erica is simply excellent. Young and energetic, well professional, driving with the latest and thorough technical detail won the house for us. She is the best and great to work with. I observed that she is the go-to person for transparency, spontaneous response, quick solution, good terms in bidding, real professional experience with 360-degree data, and a detailed comp analysis report. She is my second broker in the Longmeadow area and within the second bidding, I found my house. I would refer her and also would like to work with her in the future."

Velu Kaliappan - Longmeadow, MA (Buyer)

"Thanks in large part to her savvy approach, our home search with Erica was remarkably smooth. She helped us navigate a wild and changing market, creating multiple Comparative Market Assessments for us when we were interested in particular homes, to help us understand the best approach to an offer. She has a comprehensive grasp on market trends, pricing, and the details of historic homes. She never pushed us to settle for less than we wanted, even though it was a time of historically low inventory and sometimes it felt like the end of the search was nowhere near! She was always available to clearly explain even complex details of the buying process. We initially selected her because of her familiarity with the historic homes in the Forest Park neighborhood of Springfield, but her analysis was spot on when we found a house we loved in Easthampton. We based our offer on her market assessment, she referred us to great service providers for the closing process, and we were really happy with the result. We closed last week, and couldn't be more delighted. She also gave us a thoughtful gift at closing and was great fun to be around during the search and contract process."

Emma Woebbe - Easthampton, MA (Buyer)

"Whether you are looking to sell or buy your house, you NEED Erica in your life!! This was my husband and my first time buying a house and Erica made the whole process so easy and fun. She is always available for you, no matter the day, time or holiday. Going to look at houses was a breeze with her, she was very knowledgeable and observant of things we would’ve overseen if it wasn’t for her pointing them out, for that we are very thankful. She was also fast at putting together offers on houses we were interested on, which is really important with how crazy the market is right now. You will not go wrong with her! The home buying/selling process is stressful enough, go for a fun and smart realtor like Erica."

Cinthya Noldland - West Springfield, MA (Buyer)

"We chose Erica because after meeting with several realtors, she felt like the best fit for our needs. She was kind, knowledgeable, and always prompt in getting tasks done. Erica did everything in her power to make us comfortable with the home buying process from our very first meeting, and that was the thing that stuck out to us most. Erica made sure to tell me everything she knew about each step of the home buying process. I used the home inspector she referred, and was completely satisfied with the results. She was always one phone call away, and I even heard from both my banking agent and lawyer that she was a pleasure to work with. There was never a moment where I felt like Erica wasn’t fighting to help us find the right home. She would have looked at 100 houses with us if that’s what we wanted, and she was always very upfront with information. I am 100% satisfied with my experience."

Adam Burns - Palmer, MA (Buyer)

About Erica

Erica Swallow is a top REALTOR® in the Pioneer Valley. She is co-lead of the Turnberg & Swallow Team at Coldwell Banker, the nation’s largest residential real estate brokerage and most visited online real estate brand. She boasts nearly two decades of experience in technology marketing and media, which she applies to her real estate practice.

Having worked for top technology firms and media publications earlier in her career, Erica offers unparalleled marketing, advertising, and communications expertise to her seller clients, to best represent their listings in the market. Her listings have been covered in The New York Times and MassLive, among other places—and she regularly attracts out-of-state buyers through national ad campaigns. 

For buyers, Erica offers a unique home search experience, which covers Western Massachusetts, Northern Connecticut, and Southern New Hampshire—she has represented clients on transactions in 20+ cities and towns, showcasing her breadth of knowledge across the region. Erica excels at data-driven pricing analysis and negotiation to make sure her clients get the best price and terms.

She holds an M.B.A. from the MIT Sloan School of Management; a B.S. in Marketing from the NYU Stern School of Business; and an M.F.A. in Writing from Simmons University. She has written for Forbes, Fortune, and The Wall Street Journal, among other publications—and is an international speaker and author.

Erica is a member of the National Association of REALTORS®, National Association of Gay and Lesbian Real Estate Professionals, Massachusetts Association of REALTORS®, Berkshire County Board of REALTORS®, and REALTOR® Association of Pioneer Valley, where she serves on the Professional Development Committee. She is a certified Short Sale and Foreclosure Resource (SFR®) and has a personal interest in historic preservation. She serves as a Board Member on the Springfield Preservation Trust and as an Advancement Committee Member at the Springfield Museums, having also served on several Springfield City Council committees and as a member of the Forest Park Civic Association.

Erica relocated to Western Massachusetts after discovering the history and beauty of Springfield and the Forest Park Historic District, where she owns a Victorian-era home. She enjoys regional day trips and never passes up a good tasting, whatever the food or drink may be.

Make your nest with the Turnberg & Swallow Team.

SHORT BIO (Erica Swallow)
Erica Swallow is a top REALTOR® in the Pioneer Valley, licensed in MA, CT and NH. She is co-founder and co-lead of the Turnberg & Swallow Team at Coldwell Banker, the nation’s largest residential real estate brokerage and most visited online real estate brand. She holds degrees from NYU, MIT and Simmons University and is an international speaker and author.

Make your nest with the Turnberg & Swallow Team.

Business Experience

• Licensed with MLS access in MA, CT & NH

• Closed client transactions in 20+ cities and towns

• Co-founded and co-leads the Turnberg & Swallow Team

• Writes for publications including Forbes, Fortune, and The Wall Street Journal

• Listings have appeared in national and regional publications, including The New York Times and MassLive

• Marketing expert with nearly two decades of digital marketing experience

Professional Achievement

• 2022 Coldwell Banker International Diamond Society (Top 10% CB Agents Worldwide)

• 2022 RAPV President’s Award, Gold Level

• Top 10 REALTOR® in 2022 by Sales Volume, Coldwell Banker Western MA

• Top 10 REALTOR® in 2022 by Units Sold, Coldwell Banker Western MA

Education & Certification

• MIT Sloan School of Management (M.B.A.)

• NYU Stern School of Business (B.S., International Business & Marketing)

• Simmons University (M.F.A., Writing for Children)

• Short Sale and Foreclosure Resource (SFR®)

Professional Associations

• REALTORS® Association of Pioneer Valley, Member & Professional Development Committee Member

• Berkshire County Board of REALTORS®, Member

• Massachusetts Association of REALTORS®, Member

• National Association of REALTORS®, Member

• National Association of Gay and Lesbian Real Estate Professionals, Member

Community Involvement

• Springfield Preservation Trust, Board Member

• Springfield Museums, Corporator and Advancement Committee Member

• Springfield City Council, Working Group on Civic Engagement, Member

• Springfield City Council, Advisory Litter Committee, Chairperson

• Forest Park Civic Association, Member

Personal Information

• Forest Park Historic District homeowner

• Real estate investor focused on long-term rentals

• Gemologist and lover of great food, wine, day trips, and chocolate