– Become a Member –
Members of The Institute are real estate professionals who have undergone extensive luxury home sales and marketing training to enhance and fine-tune the competencies necessary to meet the needs of today’s affluent buyers and sellers. Institute Membership provides luxury professionals with access to exclusive benefits and resources developed to enhance their expertise, brand themselves as the luxury real estate professional of choice and in so doing take their luxury business to the next level.
Institute Member Criteria
To qualify for the Institute Membership, real estate professionals must meet the following criteria:
- Complete The Institute's Luxury Home Marketing Training
- Maintain annual dues, currently $225. A year of Membership is included in the live and online luxury home marketing training.
Membership Sales Requirements
There are no sales requirements to be a Member of The Institute. Our goal is to help our Members break into the luxury market in their community, work with buyers and sellers in a higher price point, and offer exclusive tools and resources. It is not necessary to earn the Certified Luxury Home Marketing Specialist™ designation to be Member of The Institute and access all of the great benefits.
Frequently Asked Questions
Membership is open to licensed real estate professionals, members of the National Association of REALTORS®, members of National Association of Home Builders®, or International Consortium of Real Estate Associations (ICREA) affiliated professionals worldwide who successfully complete The Institute’s luxury home sales and marketing training course.
The Institute’s luxury home sales and marketing training is available live or online. Visit our training information page for more information.
The cost of live training is set by the host and averages $500. The online training is $495. Live and online training include the first year of Institute Membership, a $225 value.
Institute Members have access to exclusive branding, marketing, and sales tools curated to maximize success and results in the upper-tier residential market. Learn more about the Benefits of Membership.
One year of membership is included in the cost of training. Membership renews annually at a cost of $225. All membership dues must be current to continue marketing and promoting Institute affiliations, designations, and recognitions.
Members who have completed training previously can login to their membership account and renew online at any time.